Objective review of top 5 OOH Media Companies in the Philippines (no particular order):
United Neon, HDI Admix, City Ads Group, Adstrat Group, Summit OOH.
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Media Agencies Will Have To Re-adjust Their OOH Measurement Criteria in 2015
In my recent talk at Media Outlook 2015 at the Fairmont Hotel in Makati, I cited the increasing cost of OOH media. In this respect, since OOH media costs are rising, agencies should be very discerning in terms of audience delivery for a particular site prior to recommendation to client. ... Read More