Last July 2, 2020, Fiera de Manila Inc. presented the State of the PH Media Webinar. For those of you who are familiar with the Media Outlook held usually in December, this webinar was a mid-year assessment of where media buying, expenditure, and consumption habits are discussed given the obvious disruption brought about by the pandemic of COVID19.
I was privileged to discuss my assessment of where OOH is at given the reduced audience because of the Enhanced Community Quarantine.
For those of you who missed it. I am open for a consultation session if you wish to get a glimpse of how things are like OOH-wise for balance 2020.
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