Quick action on billboards hailed

Philippine Daily Inquirer
First Posted 23:30:00 02/07/2008

Filed Under: Advertising, Road Transport, Government offices & agencies

We in Universal McCann have always been concerned about the lawful use of outdoor advertising. Repeatedly in the past few months, we have called attention to structures that encroach on the road right of way, and therefore are obvious violations of the law.

So we welcome and laud the actions taken by the Department of Public Works and Highways in dismantling such illegal structures on sidewalks and center islands of roads in various parts of Metro Manila. This started on the night of the day we had a meeting with Public Works and Highway Secretary Hermogenes Ebdane about the problem.

We appreciate Secretary Ebdane for taking time to dialogue with us and for quickly taking concrete actions.

We are hopeful this will be a continuing effort on his part. From our end, we would like to assure him that we will continue to be vigilant as we are one with him in this mission.

Thank you, Secretary, and more power to your team!

VENUS R. NAVALTA
Managing Director
Universal McCann
6813 Ayala Avenue corner HV de la Costa,
Makati City


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